Shelly Palmer chats with Julie Steiner, President of Percy3D. Percy3D is a video personalization platform that uses the same effects seen in movies to create individualized digital experiences.
Is it proper etiquette to send e-vites for gatherings and birthday parties? Social media trends suggest a resounding ‘yes.’ Social media communities are allowing people to acknowledge more birthdays than ever before, and tech companies are taking notice of the shift.
Toronto-based Percy3D, an innovative new video platform that encourages people to create their own personalized video moments using the latest 3D visual effects, has acquired worldwide digital party product rights to the Caillou brand in a three-year deal with DHX Media. Caillou is an educational Canadian children’s television series, based on the books by author Christine L’Heureux.
If you have little kids in the house - I'm sure you know PBS Kids and a certain show called Caillou. If that is the case - you will be very excited to learn about a further way your child can incorporate Caillou into their lives (and yours!) creatively.
Just out today - Percy3D is launching a cutting-edge video personalization platform to help you get creative with your kid's
Back at our TC Meetup in Toronto, we stumbled upon a new startup that’s looking to change the way you handle your kid’s birthday. PercyVites, which launches publicly today, lets you send personalized video invitations to your child’s friends for their birthday.
FOR IMMEDIATE RELEASE
DHX Debuts Digital Caillou Party Goods
Publish date: Dec 11, 2012
New video personalization platform Percy3D has acquired worldwide digital party product rights to DHX Media’s Caillou brand.
December 11, 2012
By Michelle Amodio, VideoWorldInsider Contributor
Birthday parties are something kids look forward to throughout the entire year, and thanks to technology, getting them involved in the party planning process couldn’t be easier and more catered to their generation.
Empowering consumers to identify with a brand by allowing them to interact with entertaining content—and then share it with others on social media sites—allows marketers to create powerful brand advocates.
By Julie Steiner
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